Higher Standards Case Study.

Having made a name for themselves in the oversaturated cannabis market by selling lifestyleproducts surrounding the culture, Higher Standards approached us to ​design, develop, andsource the line. We were overjoyed to collaborate with a category defining brand in anemerging powerhouse industry.

After a bit of market research we had found the current landscape of the cannabis industry,only offered its consumers outdated, clunky aesthetics. This presented us with an opportunity To introduce a new sleeker, sexier shape that would speak to the ignored; sophisticated cannabis user.

We proceeded to create a product and packaging cohesively with our sourcing experts.It was the utmost importance that the designs we offered could be manufactured quickly andeasily. To add a level of uniqueness to the brand we decided to find ways to repurposepackaging from other categories. For example food pouches for a bong kit bundle.

Higher Standards opened a flagship store in the Chelsea market, later would branch off to the west coast and went on to collaborate with brands around the world.