Knack Cannabis

Knack Cannabis is New York’s first recreationally grown flower, born in the mineral-rich soil of the Adirondacks and bottled for the five boroughs. Every eighth is a love letter to the city. Terpenes taste like upstate pine and downtown asphalt, packaged loud enough to turn heads on the F-train. We didn’t just design a brand. We distilled local pride into a jar you can spark on any stoop.

John Luke and the Imagemme studio gave Knack an identity that moves like the city itself. It is fast, fearless, and a little unhinged. Psychedelic ripples ripple across matte-black jars. Safety-seal stickers double as street art. The palette flips from mountain moss to taxi-cab neon in a single blink. The voice is pure bodega banter. It is one part wink, two parts dare. Scroll past a Knack post and you’ll still smell the bud.

From shelf-talkers that hijack bodega coolers to pre-roll tubes that stack like subway tokens, the system is built to colonize. Peel a holographic sticker on a skateboard and you’ve joined the Highside. Open the guideline deck and you’ll see every color code, die-lien and one-liner locked in place. They are ready for the next drop, the next borough, the next dream. This isn’t cannabis branding. It’s New York reclaiming the green.

Want to learn more?LET'S TALK