{"id":795,"date":"2012-05-03T03:55:06","date_gmt":"2012-05-03T03:55:06","guid":{"rendered":"https:\/\/imagemme.com\/newsite\/?p=795"},"modified":"2016-11-16T01:58:57","modified_gmt":"2016-11-16T01:58:57","slug":"delivering-the-delicious-bakery-packaging","status":"publish","type":"post","link":"https:\/\/imagemme.com\/newsite\/delivering-the-delicious-bakery-packaging\/","title":{"rendered":"Delivering the Delicious: Bakery Packaging"},"content":{"rendered":"

New York City bakeries are just the best. Take that, Paris!<\/p>\n

It\u2019s not just the sheer quality of New York\u2019s pastries that make this city a culinary hot spot. New York doesn\u2019t stop at just the macaroon or the simple doughnut; our fine city offers a wide variety of the world\u2019s best sweets. Like the people, our pastries are varied, flavorful, and filled with attitude.\u00a0 NYC offers everything from classic Italian bakeries (Venieros) to gluten-free Meccas (Babycakes) and classic cupcake chains (\u00e1 la Magnolia). But how do these bakeries go about packaging these delectable morsels and what does it say about their brand?<\/p>\n

Many pastry shops throughout the city use highly alluring boxes and packaging to show off what their bakery has to offer. For many, packaging is an opportune moment to express the brand and differentiate themselves from the next Joe-Schmo cupcake shop. Though a dangerous, life-threatening mission, I took it upon myself to scout the city\u2019s best bakery packaging and here is what I found:<\/p>\n

Babycakes<\/strong><\/p>\n

\"babycakesnyc_visit_two1\"<\/p>\n

\u201cPretty\u201d in Pink is a great way to describe the retro-infused packaging for Babycakes. Quite reminiscent of the days when Elvis and poodle skirts reigned supreme, Babycakes packaging is simple, but delightful. To top it all off, their logo immediately inspires sugar (or agave) cravings. Lastly, don\u2019t forget the hats\u2026<\/p>\n

One Lucky Duck<\/strong><\/p>\n

\"one-lucky-duck-raw-wall-007-600x3981\"<\/p>\n

Rustic, eco-conscious, and practical are great ways to describe One Lucky Duck\u2019s boxes and bags. Emblazed with their duck logo, One Lucky Duck is very careful about using the most sustainable materials. Along with this, their color-coded packages are pleasing to the eye and memorable. Other bakeries should definitely take note!<\/p>\n

Veniero\u2019s<\/strong><\/p>\n

\"rainbow-cookie-box-0031\"<\/p>\n

Veniero\u2019s tasteful red and white packaging has an old world appeal to it. One of NYC\u2019s most acclaimed Italian bakeries, Veniero\u2019s has been around since 1894, which they proudly emblazon on their boxes and bags. . When I see Veniero\u2019s logo, I immediately think rainbow cookies and cannolis. This traditional Italian bakery offers some highly traditional, but clean packaging.<\/p>\n

Insomnia Cookies<\/strong><\/p>\n

\"2389292591_6d705852b41\"<\/p>\n

For every sugar starved NYU student out there, the sweetness that is Insomnia Cookies is only a phone call away. To aptly display their baked goods, Insomnia delivers their cookies in a package that highly resembles a pizza box. For those who aren\u2019t interested in greasy pies late at night, Insomnia has your sugar fix. The highly appropriate purple font will send you to sleep soon after you come down from your sugar high. Funny, simple, but brilliant.<\/p>\n

Ladur\u00e9e<\/strong><\/p>\n

\"laduree-macarons1\"<\/p>\n

Ok, so this elite pastry shop might not actually be American by birth (it is, in fact, French), but their New York location probably serves up the best darn \u201cmacarons\u201d this world has seen. Featured in countless films including Marie Antoinette, <\/em>Ladur\u00e9e serves up the finest, most adorned pastries you will ever ingest. How do you encase such a beautiful work of edible art? In the finest boxes and bags. Gold fill font and structured boxes make up Ladur\u00e9e\u2019s packaging, which I\u2019m sure any consumer would be proud to tote around. The elegant logo speaks volumes for Ladur\u00e9e\u2019s rich history as one of the finest \u201cpatisseries\u201d since 1862. On top of this, the print used on the box is so elegant and intricate, like it just stepped out of the court of Versailles.<\/p>\n

Financier<\/strong><\/p>\n

\"0906111355561\"<\/p>\n

Jumping on the macaroon bandwagon is Financier, an amazingly delectable New York chain that serves up the finest pastries. Offering everything from coffee to gourmet sandwiches, Financier is famous for both their buttery morsels and their charming mint green packaging. With a simple stripped design and a clean logo, the Financier packaging appears to be Ladur\u00e9e\u2019s more practical sister. Comprising their packaging, Financier tends to use plastic cups and bags. Overall, it\u2019s very practical meets pretty.<\/p>\n

Tu-Lu\u2019s<\/strong><\/p>\n

\"5462894438_1e819a68911\"<\/p>\n

New York City is a great place to be a coeliac. With so many gluten-less options out there, you can nearly eat like a normal person! Serving gluten free cookies and sandwiches, Tu-Lu\u2019s is the ideal neighborhood bakery; friendly, accommodating, and makers of delicious baked goods. To add, Tu-Lu\u2019s logo and packaging are adorable. \u00a0A diner inspired logo and easy-to-carry boxes only add to this culinary heaven. The vintage logo and labels might conjure up images of run-of-the-mill cupcakes, but Tu-Lu\u2019s is all about modern day baking.<\/p>\n","protected":false},"excerpt":{"rendered":"

New York City bakeries are just the best. Take that, Paris! It\u2019s not just the sheer quality of New York\u2019s pastries that make this city a culinary hot spot. New…<\/p>\n","protected":false},"author":2,"featured_media":802,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[40,36],"tags":[],"class_list":["post-795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-package-design"],"aioseo_notices":[],"uagb_featured_image_src":{"full":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031.jpg",431,333,false],"thumbnail":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031-150x150.jpg",150,150,true],"medium":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031-300x232.jpg",300,232,true],"medium_large":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031.jpg",431,333,false],"large":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031.jpg",431,333,false],"1536x1536":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031.jpg",431,333,false],"2048x2048":["https:\/\/imagemme.com\/newsite\/wp-content\/uploads\/2016\/11\/Rainbow-cookie-box-0031.jpg",431,333,false]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/imagemme.com\/newsite\/author\/admin\/"},"uagb_comment_info":6297,"uagb_excerpt":"New York City bakeries are just the best. Take that, Paris! It\u2019s not just the sheer quality of New York\u2019s pastries that make this city a culinary hot spot. New...","_links":{"self":[{"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/posts\/795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/comments?post=795"}],"version-history":[{"count":1,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/posts\/795\/revisions"}],"predecessor-version":[{"id":809,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/posts\/795\/revisions\/809"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/media\/802"}],"wp:attachment":[{"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/media?parent=795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/categories?post=795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imagemme.com\/newsite\/wp-json\/wp\/v2\/tags?post=795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}